Online-based

Certificate in Sport Management

656 $

🔥 Enroll Now – Limited Time Offer!

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Description

The Certificate in Sport Management is your gateway to a successful career in the sports industry. In a rapidly evolving landscape, understanding the nuances of football organizations is paramount. Our program offers a deep dive into the core of sports management, unraveling the complexities of high-level football clubs’ strategic decisions and financial frameworks. Participants will not only acquire essential financial and marketing skills but also develop a strategic vision crucial for success.

Beyond theoretical knowledge, participants will engage in hands-on learning, enabling them to create effective marketing plans, optimize financial resources, and foster sustainable growth for sports organizations. Modules ranging from football business fundamentals to sports marketing integration empower participants to become dynamic leaders who shape the future of sports management. Gain insights and a competitive edge by equipping yourself with the skills needed to lead with confidence and make a significant impact in the sports industry.

656 $

START DATE

10/01/2025

Level
Introductory
Delivery mode
Online-based
Duration
4 months
Average dedication
6/8 weekly hours
Delivered in
English
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Learn to

Develop the managerial skills needed to create a leadership vision for a football club and build a brand strategy to structure, position, and manage the brand in the new digital era.
Incorporate marketing as a core discipline in sports management.
Understand and evaluate accounting and auditing in sports organizations, and conduct budgeting and investment appraisals.

Experts Advisors:

Alex Gil

Albert Bagó Pintó

Dr. Argyro Elisavet Manoli

Jim Condo

Course Syllabus

Football Business Keys

Module 1: Football economic activity - Key figures of the football industry. Module 2: Football Organizations (global, national, local). Module 3: Tournaments and football leagues. Module 4: Football Clubs (including Barça).

Strategic Planning

Module 1: Strategy development. Module 2: Barça’s strategic planning model - General perspective of Barça’s strategic plan. Module 3: Use of data at the club. Module 4: Football’s new reality - The future of the football industry.

Sport Marketing Pillars

Module 1: Introduction to Sports Marketing. Module 2: Sports marketing methods and tools. Module 3: Creating a Sports Marketing Plan. Module 4: Integration.

Financial Management of Sport Organizations

Module 1: Financial Concepts. Module 2: Financial Systems and how they operate. Module 3: Accounting and auditing. Module 4: Budgeting and investment appraisals.

What Does It Include?

24-hour access to study material, from anywhere, on any device
Accompaniment, monitoring and virtual support from an expert in the field
Activities and assessments with personalized feedback
Discussion forums and interaction with colleagues from all over the world
Certificate issued by Barça Innovation Hub and endorsed by the corresponding institution.
Self-assessment to measure your learning progress
What is the value of this certificate?

This certificate demonstrates your expertise and validates the skills you acquire through the course. While it is not accredited by governing bodies like CAF, AFC, or FIFA, it is issued by Barça Innovation Hub, offering credible recognition for your professional development.

Is this course accredited by CAF, AFC, FIFA, or other governing entities?

No, the certificate is not directly accredited by governing bodies like CAF, AFC, or FIFA. However, it is part of Barça Innovation Hub's executive education programs, designed to develop specific skills and enhance professional growth.

What is Barça Innovation Hub?

Barça Innovation Hub is FC Barcelona's R&D and knowledge-sharing center, focused on innovation in sports performance, medical services, technology, and team sports. It collaborates with leading professionals and brands to create impactful educational programs.

How are the courses delivered?

Online-based programs: 100% online with flexible access to all course materials and expert support.

How long is the course?

Most courses are one month long. For more advanced programs or diplomas, durations range from 2 to 9 months. Specific details are available in the program catalog.

When does the course start?

The course starts on the 10th of each month. Registration closes on the 5th of each month, so be sure to enroll before the deadline.

 

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